Two birds one stone
Successful collaboration with Saint-Gobain Glass Germany
Project background
Saint-Gobain Glass Germany is one of the leading suppliers in the field of architectural glass and sets standards with innovative glass solutions for the construction industry. Its comprehensive sustainability strategy, based on the guiding principle of ‘Making the world a better home’, demonstrates the commitment of the entire Saint-Gobain Group to a sustainable future. By working with us, the expertise and commitment of Saint-Gobain Glass Germany is visible not only to experts, but also to the general public. In addition to press relations, we also manage the company's social media presence with the LinkedIn channel ‘Saint-Gobain Building Glass Deutschland’.
Integrated communication
As part of a collaborative partnership, we take on strategic planning and implementation of all communication activities as required. Our service portfolio includes:
Regular press releases provide information about developments within the company, including product innovations and presentations of projects that have been realised using the company's products.
In the area of social media and websites, we provide support in presenting projects, innovations and behind-the-scenes insights. Even topics that are not yet ‘ready for publication’ are prepared in a suitable format to ensure a continuous flow of communication.
Careful coordination of topics with target groups ensures that each message reaches the relevant customer group efficiently.
Thanks to our own video studio, we can also create moving content. This makes topics and project stories comprehensible, lively and emotional.
The added value for our customers
Our customers benefit from our collaboration on several levels:
Companies can concentrate on their core business while we take care of all relevant communication measures.
The strategic linking of topics and cross-channel use ensure cost-effective communication without wasting resources or knowledge.
Thanks to coordinated accounting and a solid network of specialist authors and partner agencies, content can be adapted at short notice and placed in a timely manner.
With Saint-Gobain Glass Germany, Proesler Kommunikation has a partner that understands and appreciates the importance of strategic and targeted communication. The combination of continuous press relations and a tailored social media presence strengthens Saint-Gobain Glass's brand presence and gives the company clear competitive advantages.